Clarity for your next chapter

A focused, one-hour conversation to help you see the opportunity, trust yourself, and take your next step.

Hi, I’m Jon

Over the past 20+ years, I’ve built a creative agency, founded and sold a consumer product company, and helped organizations and individuals articulate who they are, what they’re building, and where they’re going.

Along the way, something unexpected happened:

People started coming to me not just for brand strategy, but for personal strategy.

They were stuck. They had ideas. They were multi-talented but directionless.

And they needed someone who could see the common thread, identify the path forward, and help them believe they could actually do it.

That’s what I do now, one person at a time.

Who this is for

These sessions are ideal if you are:

→ Ready to leave a job and go out on your own

You want a plan. You want validation. You want to know you’re not crazy and you want to hear from someone who will be encouraging and truthful.

→ Sitting on an idea for a product or service

You have something real, but you need help framing it into a business model, market position, and first steps.

→ Great at many things, but unsure how they fit together

You’re a multi-hyphenate. A Swiss Army knife. You need help identifying your through-line and choosing the right direction.

→ Lacking confidence, momentum, or clarity

Sometimes you can’t see the opportunity when you’re inside the problem. I help you see it and I help you step into it.

What I bring

Everyday I work with business owners and experts in their craft.
12+ years running a creative agency helping brands clarify who they are.
Founder → Operator → Seller of MichiganAwesome, a bootstrapped-to-exit consumer brand.
A proven ability to identify what someone should be building, even before they can articulate it themselves.
A track record of helping people believe they can do the thing they’re meant to do.
A mix of candor, creativity, business acumen, and human empathy.

This isn’t therapy. This isn’t generic coaching.

It’s strategic clarity for your career or your business.

What an hour looks like

0-5 minutes

Grounding + Goals

Tell me what brought you here.
5–20 minutes

Story + Strengths Discovery

You talk, I listen and extract patterns.
20–40 minutes

Identifying the Thread + Opportunity Mapping

This is where your puzzle pieces come together.
40–55 minutes

A Realistic 30-Day Plan

We define your first moves—tangible and achievable.
55–60 minutes

Lock-In + Momentum

We summarize the plan so you leave with clarity and energy.

What you’ll leave with

A clear articulation of your direction
Your differentiators, strengths, and positioning
A decision on what to build or pursue
A confidence boost and mindset shift
Concrete next steps for the next 30 days

Follow up

Within one week, I’ll send you a recap document, including:

What I see in you
Your core themes and strengths
Your direction / recommended path
Business / concept snapshot
30-day action plan
Milestones to aim for
Clarity statements
Tools and resources

Book an hour

Sessions are $550 and available Mondays, Tuesdays, and Wednesdays at 4pm PST. Contact for additional times.

After confirming our time, I’ll ask you for anything you’d like me to read or review beforehand.

Let’s get to work.

Meet Jon

Jon Bell is a branding, communications, and organizational development expert who helps leaders, founders, and creative teams communicate with clarity, strengthen culture, and navigate change with confidence. Drawing on more than 20 years of experience as a founder, agency leader, and organizational strategist, Jon brings a rare combination of strategic storytelling, facilitation expertise, and founder-level pragmatism to his work.

He began his career producing events, films, and conferences that helped shape the early platform of Rob Bell, contributing to Bell’s rise as a New York Times bestselling author. From there, Jon went on to found and lead multiple ventures, including the nonprofit Heart Support, the web startup 599Work, and the widely recognized apparel brand MichiganAwesome, which he later sold.

For 12 years, Jon led Company Bell, his creative agency, where he and his teams developed brands, messaging, and strategic tools for organizations across a broad range of industries. This work sharpened his ability to quickly identify what makes people and organizations distinct, and how to translate that clarity into momentum.

Today, Jon serves as Communications and Creative Director for AIA Colorado, the voice of the architecture profession in Colorado. Working closely with architects, firm leaders, and allied professionals continues to shape his perspective on leadership clarity, collaboration, and the future of creative and professional service firms.

Jon lives in Laguna Beach, CA. Connect with Jon on LinkedIn.